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Ç¥ÁعøÈ£ TTAK.KO-10.1216 ±¸Ç¥ÁعøÈ£
Á¦°³Á¤ÀÏ 2020-06-17 ÃÑÆäÀÌÁö 24
ÇѱÛÇ¥ÁØ¸í ±â°èÇнÀ ±â¹Ý µðÁöÅÐ Á¦Ç°ÀÇ ¿Â¶óÀÎ ¸®ºä ºÐ¼®À» À§ÇÑ »ç¿ëÀÚ °æÇè(UX) ¸ðµ¨¸µ ÇÁ·¹ÀÓ¿öÅ©
¿µ¹®Ç¥Áظí User Experience(UX) Modeling Framework for Online Review Analysis of Digital Product based on Machine Learning
Çѱ۳»¿ë¿ä¾à ÀÌ Ç¥ÁØÀº UX °ü·Ã Á¤º¸¸¦ ÀÚµ¿À¸·Î ÃßÃâÇϱâ À§ÇØ »ç¿ëÀÚ ¸®ºä µ¥ÀÌÅ͸¦ ¼öÁýÇÏ°í ºÐ¼®Çϱâ À§ÇÑ ÇÁ·¹ÀÓ¿öÅ© ¹× ÂüÁ¶ ¸ðµ¨À» Á¦°øÇÑ´Ù. ÀÚµ¿È­ ¹æ¹ýÀº °í°´ÀÌ °¡Àå ¿°·ÁÇÏ´Â ºÎºÐÀÎ »ç¿ëÀÚ ¸®ºä¿¡¼­ UX ¸ðµ¨¸µÀ» À§ÇÑ UX Ãø¸é ÃßÃâÀ» À§ÇØ ¹æ´ëÇÑ µ¥ÀÌÅ͸¦ ¼öµ¿À¸·Î ºÐ¼®ÇØ¾ß ÇÏ´Â ¹®Á¦¸¦ ÇØ°áÇÒ ¼ö ÀÖ´Ù.ÀÌ´Â UX ¿¬±¸¿ø ¹× Á¦Ç° ¼³°èÀÚ°¡ °í°´ÀÇ ±àÁ¤ÀûÀÎ UX¸¦ °³¼±Çϱâ À§ÇØ ´õ ³ªÀº °áÁ¤À» ³»¸± ¼ö ÀÖµµ·Ï °¢ UX Ãø¸é¿¡ ´ëÇÑ »ç¿ëÀÚ ÀÇ°ßÀ» ¹Ý¿µÇϱâ À§ÇØ »ç¿ëµÉ ¼ö ÀÖ´Ù. ¶ÇÇÑ, Á¦Ç°ÀÇ Àå´ÜÁ¡À» ÆľÇÇϱ⠿ëÀÌÇÏ´Ù.
¿µ¹®³»¿ë¿ä¾à This standard provides the guidelines for collecting and analyzing the user reviews data for mining UX related information automatically. The automatic approach overcomes the problems of a manual analysis of those vast data to extracts UX aspects for UX modeling from online reviews that customers are most concerned about. This framework enables UX researchers and designers to mine the user opinion toward each UX aspect so that product designers can make a better decision to improve the positive UX of their customers. Additionally, they can further know the strengths and weaknesses of the product.
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