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¿µ¹® Ç¥Áظí User Experience(UX) Modeling Framework for Online Review Analysis of Digital Product based on Machine Learning
ÇÑ±Û ³»¿ë¿ä¾à ÀÌ Ç¥ÁØÀº UX °ü·Ã Á¤º¸¸¦ ÀÚµ¿À¸·Î ÃßÃâÇϱâ À§ÇØ »ç¿ëÀÚ ¸®ºä µ¥ÀÌÅ͸¦ ¼öÁýÇÏ°í ºÐ¼®Çϱâ À§ÇÑ ÇÁ·¹ÀÓ¿öÅ© ¹× ÂüÁ¶ ¸ðµ¨À» Á¦°øÇÑ´Ù. ÀÚµ¿È­ ¹æ¹ýÀº °í°´ÀÌ °¡Àå ¿°·ÁÇÏ´Â ºÎºÐÀÎ »ç¿ëÀÚ ¸®ºä¿¡¼­ UX ¸ðµ¨¸µÀ» À§ÇÑ UX Ãø¸é ÃßÃâÀ» À§ÇØ ¹æ´ëÇÑ µ¥ÀÌÅ͸¦ ¼öµ¿À¸·Î ºÐ¼®ÇØ¾ß ÇÏ´Â ¹®Á¦¸¦ ÇØ°áÇÒ ¼ö ÀÖ´Ù.ÀÌ´Â UX ¿¬±¸¿ø ¹× Á¦Ç° ¼³°èÀÚ°¡ °í°´ÀÇ ±àÁ¤ÀûÀÎ UX¸¦ °³¼±Çϱâ À§ÇØ ´õ ³ªÀº °áÁ¤À» ³»¸± ¼ö ÀÖµµ·Ï °¢ UX Ãø¸é¿¡ ´ëÇÑ »ç¿ëÀÚ ÀǰßÀ» ¹Ý¿µÇϱâ À§ÇØ »ç¿ëµÉ ¼ö ÀÖ´Ù. ¶ÇÇÑ, Á¦Ç°ÀÇ Àå´ÜÁ¡À» ÆÄ¾ÇÇϱ⠿ëÀÌÇÏ´Ù.
¿µ¹® ³»¿ë¿ä¾à This standard provides the guidelines for collecting and analyzing the user reviews data for mining UX related information automatically. The automatic approach overcomes the problems of a manual analysis of those vast data to extracts UX aspects for UX modeling from online reviews that customers are most concerned about. This framework enables UX researchers and designers to mine the user opinion toward each UX aspect so that product designers can make a better decision to improve the positive UX of their customers. Additionally, they can further know the strengths and weaknesses of the product.
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